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Among the different possibilities
(5)
to innovate / to discover
, those re-
lated to product or process innovations are known
as technological innova-
tions.
(6)
Other / No more
types of innovations can relate to new markets,
new business models, new processes and organizational methods. Or even
new sources of supply.
People often confuse innovation and innovation processes with con-
tinuous improvement and processes related to this topic. For
an innovation
to be characterized as such, it must cause a
(7)
significant impact / low
effect
on the pricing structure,
in the market share, in the company’s reve-
nue, etc.
Continuous improvements
(8)
always able to / are not usually able to
create competitive advantages of medium to long term, but they are able to
maintain the competitiveness of the products in terms of cost.
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